NACFB Member and Finance consultancy business, Snowball, has recruited a Head of Business Development, Alex MacDonald.

In his new role, Alex will lead the business development strategy and be responsible for driving its relationships with introducers and raising the profile of the group.

Prior to this Alex has spent more than 14 years in banking and finance, working in both a high street bank and challenger bank setting across Business Development and Portfolio Management. He is a specialist in the structuring and ongoing management of ABL facilities, providing working capital solutions to companies in the UK.

Alex commented “The Snowball Group is entering a really exciting phase of its journey. I am delighted to be a part of it and excited to play a pivotal role in how the business continues to expand.   I am very impressed with the standard of work carried out by the team, I’m looking forward to advising the market on the value we add and working alongside such high-calibre individuals as we continue to support entrepreneurs and UK SME’s.”

The Snowball Group is an independent advisory business who act as trusted partners to entrepreneurs, property firms and UK SME’s.

Through its FCAs directly authorised business, Snowball Alternative Finance, it secures funding for businesses through specialist independent advice and tailored support that puts the client first. Snowball has access to more than 250 lenders

Speaking about the news, CEO of Snowball Group, Peter Black said, “We are delighted to welcome Alex to the team and are certain he will build strong relationships with the introducer and professional community and raise our profile. This is the part of the next stage of our growth strategy”

“We have a highly experienced team of talented people, who have a proven track record, and are experts in their field with a deep range of skills.”

Snowball Alternative Finance was launched back in 2019 by Peter Black, a former senior banker, and Alwin Thompson, North West entrepreneur, and expanded its business and funding advisory services in 2020.

The group operates from its head office near Macclesfield in Cheshire.

The company is currently working with companies in a range of sectors including healthcare, online retail, property development, manufacturing, financial services, technology and infrastructure.

For more information visit www.snowballgroup.co.uk